Contemporary Management Global Edition


Introducing… Contemporary Management Global Edition by Jones and George

We are pleased to present this Global Edition which has been developed specifically to meet the needs of international management students. In addition to covering the latest developments in management today new material has been added to make the content more relevant and improve learning outcomes for the international student.

Enhancements to the Global Edition include:
• New Chapter-Opening Cases that familiarize students with how global companies address management challenges on a daily basis. Featured companies include Royal Dutch Shell the Virgin Group Portugal Telecom Japan Airlines BMW
• New Management Insight boxes that illustrate the relevance of chapter material to implementing effective management strategies worldwide. Examples include adjustments made by UK’s largest retailer in the wake of the global economic slowdown decision making as a group process in Japan and finding the right organizational structure for a large family business in India.
• New Ethics in Action boxes that discuss managers acting in a socially responsible manner across the globe. Topics include Walmart’s failure to thrive in Germany the push for free intellectual property by Sweden’s Pirate Party and Grameen Bank’s loans to impoverished entrepreneurs.
• Special Global Edition of Connect Plus Management McGraw-Hill’s web-based assignment and assessment platform with eBook access which helps students learn faster study more efficiently and retain more knowledge.

This Global Edition has been adapted to meet the needs of courses outside of the United States and does not align with the instructor and student resources available with the U.S. edition.

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ISBN: 9780071314435
Autor: Gareth R. Jones | Jennifer M. George
Editorial: McGraw-Hill

Año: 2011
Edición: 7
Idioma: Inglés
Encuadernación: Pasta blanda (Paperback)

Tema: Administración

Información adicional

Peso 1.5 kg
Dimensiones 28 × 22 × 3 cm